Why do I need a digital interface as a supplier?

In the future, retailers will primarily order from suppliers who offer digital Veloconnect interfaces. The manual effort required to create and update product and inventory data has simply become too time-consuming for many retailers. An automated interface ensures that product data, prices, and availability are always up to date – without any extra work. This speeds up ordering, reduces errors, and makes business processes more efficient. Suppliers who use a modern digital interface like Veloconnect increase their visibility among retailers and secure a long-term competitive advantage in the digital bike trade.

What is Veloconnect?

Veloconnect is the standard in the bicycle industry for B2B communication between suppliers and retailers. This interface handles the ordering process between retailers and suppliers via their respective ERP systems and can transmit catalog data and information such as stock levels, availability, and more.

What is velo.API?

Velo.API is based on the proven Veloconnect standard and consistently builds on its core principles. The familiar Veloconnect interface has been modernized and expanded with numerous features that make digital data exchange between retailers, suppliers, and wholesalers even more efficient and flexible.

A Veloconnect server from velo.API acts as the central platform for all data exchange. It provides all the essential functions required for smooth communication between retailers and suppliers, enabling a simple, secure, and automated connection between different systems – for example, between a supplier’s ERP system and a retailer’s.

The major advantage: A Veloconnect server from velo.API also includes a fully integrated Veloconnect interface. This means it doesn’t matter which interface your customer uses – whether Veloconnect or velo.API, both formats are supported. Existing processes remain intact while modern technologies and new automation options become available.

Velo.API is therefore the natural evolution of Veloconnect – not a replacement, but an enhancement that carries the trusted standard into the future. With a Veloconnect server, you benefit from maximum compatibility, time savings, and a solid foundation for digital collaboration within the bicycle industry.

Can an existing Veloconnect server still be used?

Yes, all suppliers who already operate a Veloconnect server can continue using it and still benefit from additional velo.API features. Velo.API offers a feature add-on that can be integrated with minimal effort. No server migration is required!
However, for a modern and already future-ready feature set, we recommend using the velo.API format directly.